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Mother's Day Marketing

Posted by Danielle MacInnis on 10 April 2017
We all love our mums! Mother's Day is a brilliant opportunity for retailers to get on the band wagon and promote their offering. It is also an opportunity for service based businesses ...
Posted in:Customer Centric MarketingBrand Strategy   0 Comments

Loss of attention

Posted by Danielle MacInnis on 7 April 2017

How do we get the attention of the new consumeer? I really liked this inforgraphic from LookbookHQ

Posted in:Content MarketingDigital MarketingMarketing Research   0 Comments

5 key rules of marketing campaigns

Posted by Danielle MacInnis on 29 March 2017
Ideally, before you plan a marketing campaign, you have a marketing plan for your business.The marketing plan is your master plan for marketing your small business. It provides the full picture ...
Posted in:Content MarketingMarketing StrategyDigital Marketing   0 Comments

InMail LinkedIn Best Practices

Posted by Danielle MacInnis on 27 March 2017
Inmail in LinkedIn is a great way to connect with your ideal customers.  Here are some top tips of how to use this sales tool InMail Best Practices Tips for increasing respo...
Posted in:Content MarketingLinkedin   0 Comments

Why digital marketing is not working for SME

Posted by Danielle MacInnis on 15 March 2017
With more than half of businesses failing in the first five years of operation having a changing communication landscape is another point of failure for SMEs. WIth so many balls in the air small...
Posted in:Content MarketingDigital Marketing   0 Comments
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