We specialise in small business marketing.

Whether you’re starting from scratch or need a fresh perspective on your current strategies, we provide personalised guidance and hands-on support to achieve real results.

A person writing the word 'AUDIENCE' on a whiteboard with a black and white dry erase marker.
Arrow pointing right

Our mission is simple: to make marketing accessible, effective, and tailored to your unique needs. With over 2 decades of experience working with over 500 small businesses, we understand your challenges—and know how to solve them.

What we do

    • Strategic roadmaps customised to your business goals.

    • Practical, step-by-step guidance for achieving measurable success.

    • Engaging campaigns designed to nurture leads and drive sales.

    • Expertise in tools like MailChimp, Klaviyo or alike to streamline your email marketing.

    • Creative content and scheduling to build your brand online.

    • Strategies to grow your audience and boost engagement. (not vanity metrics).

    • Learn the skills to manage your own marketing confidently.

    • Personalised training for you or your team, in-person or online.

    • We train on MailChimp, Canva, website updates and social media tools.

    • Our sister company Small Biz Prompt Shop trains on Ai and prompting.

    • From content creation to analytics, we manage it all.

    • Flexible services that adapt to your evolving needs.

    • Packages for outsourcing are available.

A person sitting at a wooden table using a MacBook with the Google homepage on the screen. A cup of coffee with foam rests on a saucer beside the laptop. In the background, there is a plant and a window letting in natural light.

Insight-Driven Approach: We take the time to understand your business and customers.

Practical Solutions: No fluff—just actionable strategies that deliver results.

Personal Touch: Work directly with an experienced marketing consultant who truly cares about your success.

  • We are proud to use tools like ChatGPT and Perplexity to fast-track your marketing efforts.

  • Not to mention our 5-star Google Reviews.

Why Choose Us?

Great launch of our website & brand image today. Lots of positive feedback. I’m pleased the team went with the pink! Thanks to you all for a great result.
— Dan O'Toole, Chairman | Viotel Ltd

Meet Dan MacInnis

With over 20 years of experience Dan has worked for major corporates and small businesses. She knows a thing or two about marketing and how to get the ebst bang for your marketing buck!

Dan MacInnis - Small Business Customer Centric Marketing

Podcast - Customer Centric Marketing

Marketing Blog

We’re obsessed with helping you reach your full potential.