Marketing lessons from Tim Pethick
Posted by Danielle MacInnis
on 4 September 2016
Tim Pethick CEO of Nudie Juice has some good lessons in marketing for us all:
For decades marketers have known "consumers have become more discerning" yet they treat them the same way...
| Posted in:Customer Centric MarketingMarketing Education | 0 Comments |
LinkedIn Sales Navigator - how to use it
Posted by Danielle MacInnis
on 30 August 2016
The new sales navigator from LinkedIn is a must have prospecting and connecting tool for B2B sales and marketing people. This webinar from Ideal is a great intro as to how to use some of the bas...
| Posted in:Digital MarketingLinkedin | 0 Comments |
It's time to move from excel to a CRM
Posted by Danielle MacInnis
on 26 August 2016
At the first meeting with a small business one of the questions I ask is where is their database of clients and prospects. The usual response is it is in an excel document, in MYOB or in outlook...
| Posted in:Marketing technologyMarketing EducationDigital MarketingSales Tools | 0 Comments |
Facebook advertising, does it work for small businesses?
Posted by Danielle MacInnis
on 17 August 2016
Facebook advertising has been something that I have not really fully investigated but this weekend I locked away myself (with the flu) and decided to do some investigating!
The profiling and...
| Posted in:Marketing ToolsDigital MarketingFacebook Advertising | 0 Comments |
Small Business TV resources
Posted by Danielle MacInnis
on 7 August 2016
For small businesses looking to learn in a visual way, there are a couple of good TV shows that I have found that give great case studies and examples we can call learn from.
1. S...
| Posted in:Marketing Education | 0 Comments |
