Growth Strategies
Posted by Danielle MacInnis
on 22 September 2016
How do businesses grow?
McKinsey and McKinsey recently released a new paper on How growth champions create new value. This paper is essentially about creating value propositions.
They talked about three different approaches. The first was an investor type. This is looking at new categories, segments and markets to add value too. Next is the creator which looks at new products and services. The last is the performer that looks at new business models.
So when you are planning your next year's growth strategies it might be useful to use one of these models.
 "Danielle MacInnis")
Author:Danielle MacInnisAbout: Dan is a customer centric marketer and the owner of MacInnis Marketing a company that creates sales and marketing systems to attract customers and employees to companies that they love.
Connect via:TwitterLinkedIn| Tags:Marketing StrategyMarketing Segmentation |
Post comment
