New Beauty / Wellness Website built with customers in mind
Posted by Danielle MacInnis
on 15 September 2020
 "New Beauty / Wellness Website built with customers in mind")
Today Edible Beauty Australia launches their new website and I couldn't be happier. This has been a long term collaboration between the owner, designer, copywriter, web developer and MacInni...
| Posted in:Customer Centric MarketingContent MarketingMarketing SegmentationDigital Marketing | 0 Comments |
8 elements of digital transformation to grow faster in 2020
Posted by Danielle MacInnis
on 12 September 2020
 "8 elements of digital transformation to grow faster in 2020")
According to Google, "over the last six months, businesses have embraced digital transformation and thrived. It's not just or even primarily about building a better e-commerce site (as i...
| Posted in:Customer InsightMarketing StrategyBrand StrategyMarketing technologyDigital Marketing | 0 Comments |
Marketing Retainer Fees and Options
Posted by Danielle MacInnis
on 9 September 2020
 "Marketing Retainer Fees and Options")
As a customer centric marketing company, we pride ourselves on constantly listening to our customers. We have found that some consultants lock clients into a retainer for services and don't con...
| Posted in:Marketing coachMarketing ResourceCustomer InsightOutsource Marketing | 0 Comments |
The value proposition made easy
Posted by Danielle MacInnis
on 2 September 2020
 "The value proposition made easy")
The value of a product or service can be hard for some business owners to articulate. I always find the easiest way is to ask, why and then why, and then why. The three whys usually tease out the...
| Posted in:Customer InsightMarketing StrategyValue Proposition | 0 Comments |
Facebook made easy in 10 steps
Posted by Danielle MacInnis
on 29 August 2020
 "Facebook made easy in 10 steps")
There are 1.6 billion people on Facebook and so it makes sense to be there if you have a consumer business, however many small businesses are not sure what they are doing and so are scared to inv...
| Posted in:Facebook Advertising | 0 Comments |
