Running a small business requires so much time and attention. Why then do you need a marketing expert? Being active rather than passive in attracting your ideal clients is one of the most importa...

I have just returned from 1 month overseas and the much needed break has given me a chance to see how others live, open my eyes to new ideas and a fresh perspective. While traveling in other coun...

A Style Guide is a document that show the key elements of your brand. This usually include: Logo style Font Colours to be used (Pantone numbers) Adobe Color CC Templates for...

Facebook posts work like a newsletter platform. Everytime you post people who have liked or followed your Page can see the post. This is true for both your Facebook business Page and your I...

Service is said to be invisible. That is, you can only tell how good it is once you have experienced it. However, these days with online reviews, social media and technology it is easy to share tha...