When you decide to change your brand it is sort of like  having a personal make-over.It requires throwing out all your clothes and starting again. It is requires a big clean out and it me...

Marketing your business can be really easy. You just need to be helpful. I always thought there was no real skill in being helpful, but maybe being able to think about what your customers w...

As some of you know I am a constant reader and have collected some of my favorite Marketing E-books here for you to enjoy. These are great if you are trying to get some more information on a par...

No doubt you are like most businesses and furiously creating content to build a connection and earn your prospects and customers attention. 90% of all businesses realise that there is value in m...

We are in the era of self service. Think about it, Uber,  McDonald's create your taste menu, self service checkouts, heck even pizza vending machines! The old school ways of doing t...