| 332 matches found. | Showing Page 3 of 23 |
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| 31. Personality and content | |
We know what these days we are sharing our attention with multiple devices or screens. It begs the question which type of reader are you?
Are you the Skimmer, Sponge or socialite?
Face it ... | | /blog/personality-and-content |
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| 32. What a marketing consultant does | |
It has come to my attention that in small business there is a misconception about what a marketing consultant actually does? Maybe this is in part because many people believe marketing is just... | | /blog/what-a-marketing-consultant-does |
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| 33. Content creation for SMB | |
"Like the tree that falls in the forest but no-one can hear, if you aren't found in search you don't really exist.But you won't be a success on social networks if you don't ... | | /blog/content-creation-for-smb |
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| 34. Growth Strategies | |
How do businesses grow?
McKinsey and McKinsey recently released a new paper on How growth champions create new value. This paper is essentially about creating value propositions.
... | | /blog/growth-strategies |
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| 35. How to create a press kit in minutes | |
I have been assisting clients set up a media page lately so they can control the quality of the images and the text that is used when they are quoted. As I was doing my research I came across th... | | /blog/how-to-create-a-press-kit-in-minutes |
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| 36. Lyn Hunsaker a customer experience | |
Here is an interview I did with Lyn Hunsaker around customer experience.
Lynn Hunsaker interview on Customer Experience from Danielle Macinnis on Vimeo.
... | | /blog/lyn-hunsaker-a-customer-experience |
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| 37. Zombie Loyalists | |
Marketing and PR expert Peter Shankman has been working with the biggest companies in the world to create what he calls "Zombie Loyalists," fervent fans that help companies massively i... | | /blog/zombie-loyalists |
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| 38. Start up business | |
Here is a great video about start ups Gown Town Loan Dolphin and Pocketbook App. Well worth a watch.
Key take away Tips:
1. Seek Support
2. Test your idea
3.... | | /blog/start-up-business |
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| 39. How to create a lead magnet | | Kabbage.com has this great resource. 40 great small business tools. I thought it was worth sharing with you. Check out there other hot resources here. What information or knowledge do you have... | | /blog/how-to-create-a-lead-magnet |
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| 40. Adwords tools for small business | |
Adwords is a difficult changing landscape to manage. Many small businesses avoid it because it is complicated. Others over invest without really knowing if it is really working well as a lead ge... | | /blog/adwords-tools-for-small-business |
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| 41. Social Media and Google Analytics | |
Great podcast on google analytics and social media.
Now Google is going to be able to track you on different devices via remarketing codes from May 15th.
Google Optimise allows you to do... | | /blog/social-media-and-google-analytics |
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| 42. Tool to create a customer centric business model | |
For sometime now I have been a big fan of the Strategyzer tools for creating a blueprint approach to a business plan on a page for clients. Putting on one page your busienss model using the Busi... | | /blog/tool-to-create-a-customer-centric-business-... |
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| 43. Lower effectiveness of traditional paid ads. | |
Why are paid ads not working with B2B?
More B2B marketers are shifting budget and priority to earned media as they struggle with declining response rates from traditional investm... | | /blog/lower-effectiveness-of-traditional-paid-ads- |
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| 44. Why position your company to a narrow audience? | |
Do you understand the benefits of specialising?
"Owning a word in the mind" is actually a more elegant way of saying that positioning is the process of gaining a leadership positio... | | /blog/why-position-your-company-to-a-narrow-audie... |
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