| 340 matches found. | Showing Page 19 of 23 |
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| 271. One size content does not fit all with content | |
With so much competition one of the most important marketing strategies is to segment your audience and create compelling content for each of your target markets. This is really time consuming an... | | /blog/one-size-content-does-not-fit-all |
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| 272. How to pivot your small business in 2020 to grow? | |
Given the changes in the last few weeks small businesses are under enormous pressure to keep their businesses open. How do they do this if they are a hairdresser, plumber, cafe or yoga teacher?
... | | /blog/how-to-pivot-your-small-business-in-2020-to... |
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| 273. Get my business online | |
If you are not online, you are not in business, now more than ever. With more businesses closing every week, it has never been more important to pivot your business online. Here is how.
1. Serv... | | /blog/get-my-business-online |
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| 274. Media Habits during the Coronavirus | |
Nieslen Media states that as a consequence of the coronavirus crisis media habits will create a 60% higher consumption to "to stay informed, kill time, find solace and stay in touch with oth... | | /blog/media-habits-during-the-corona-virus |
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| 275. Google ad benchmarks 2019 | |
Here are the latest stats you need to know from Google to benchmark how you are going with your digital marketing.
Key takeaways:
You should measure average click through rate of you... | | /blog/google-ad-benchmarks-2019 |
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| 276. How much does it cost to create great content? | |
Creating content is key to any marketing strategy these days but I still find that clients have an unrealistic expectation of what it actually costs to create content. It is not unsual to spend ... | | /blog/how-much-does-it-cost-to-create-great-conte... |
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| 277. See how Google tools can assist market your business | |
There has been a fundamental shift in the way we work, play, engage as millions of quarantined people are now working, teaching, exercising, and shopping from home. "A drastic slowdown ... | | /blog/shift-in-our-priorities-affects-marketing |
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| 278. Understanding your Customer's Journey | |
Empowered by almost instant access to information, we are spending more time doing online research to inform our purchase decisions.Across nearly every industry, we are spending more time using ... | | /blog/understanding-your-customer-s-journey |
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| 279. Why customer experience is so important for b2b | |
Customer experience or UX is so important for b2b business because so many of us are getting it wrong.
Where does the customer experience responsibility lie? This is the problem. It is every... | | /blog/why-customer-experience-is-so-important-for... |
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| 280. Creating a customer centric culture | |
Below is an interview I did with Tristan White on how to create a customer-centric Culture. He has a great website with lots of great information including a culture checklist.
... | | /blog/creating-a-customer-centric-culture |
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| 281. How b2b customers consume content | |
Content is the key to informed purchase decisions, but B2B marketing often gets content delivery wrong. The buyer's journey is devoid of personalization, riddled with dead ends, and forces en... | | /blog/how-b2b-customers-consume-content |
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| 282. Customer Journey Mapping Research | | Customer Journey Mapping is a Must
McKinsey have just released some interesting research about those companies that do customer journey mapping. Customer journey mapping is a discipline that allow... | | /blog/customer-journey-mapping-research |
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| 284. Create powerful customer experiences | |
Creating experiences that matter and set you apart
I am passionate about the customer experience and am always looking for articles and research on the subject of customer experience. This w... | | /blog/create-powerful-customer-experiences |
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| 285. Lead Generation Made Easy | |
6 simple steps you can take today
Lead generation has changed with the ease at which we can now access information. The customer is now in control of the buying process. They have to find us... | | /blog/lead-generation-made-easy |
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