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Ryan Hartshorn is the man on a mission. Together with his sister Nicole and mum Diane, they have been slowly building exceptional businesses from sheep products. Ryan's mission in 2021 was to...
/blog/a-new-web--a-new-identity
No matter what size your business is there is always the pressure to be resource strapped. However one mistake I see brands make is trying to be in every channel. It is critically important to fi...
/blog/the-importance-of-selecting-the-right-marke...
Here are over 100 ideas to fast track your marketing for your small business. Marketing Planning 1. Update or create a marketing plan for your business.
2. Revisit or start your market resea...
/blog/100-great-marketing-ideas
We have used quizzes and surveys to great effect over the past few years. Everything from: Building a database of over 1500 new members. Getting insights about customers and their hab...
/blog/form--surveys-and-polls-as-marketing-tools
It seems that the with the COVID lockdowns we are all getting us to using QR codes for checking in, but how can marketers take this new behaviour and leverage it for marketing purposes? From sm...
/blog/are-qr-codes-the-next-marketing-shiny-thing-
When you are looking to really understand what is happening on your website there are two essential pieces of code you need. One is Google Analyics and the other is the Facebook Pixel. The Face...
/blog/how-to-install-a-facebook-pixel-
Podium has released a report with some really interesting findings andoun business messaging trends in 2021. Here are some key take aways. MOBILE IS HERE, IT'S UNDER USED AND YOUR CUSTOME...
/blog/2021-messaging-trends-for-businesses
I hear from small businesses every day that they use their email software as their CRM, but having a really robust sales and marketing software system is so important to managing proactively your b...
/blog/the-right-crm-for-small-businesses
Buyer Trends On average, 76% of Aussies use the internet as their primary way to shop, according to Google. In this article, I explore some of the trends that Google have identified in our consu...
/blog/on-average--76--of-aussies-use-the-internet...
B2B marketing targets the needs, interests, and challenges of individuals who are making purchases on behalf of, or for, their organization (rather than for themselves), thus making the o...
/blog/only-5--of-b2b-buyers-are-in-market-to-buy-...
Small business now have email software but which is the best one to use? PC Magazine did a list of some of the best email marketing software for 2021 but I have some different opinions. The best e...
/blog/the-best-email-software-for-small-business
You can now use your Business Profile on Google to do so much more to showcase your brand, products and services and reviews. Make sure you are leveraging your profile and get found in search for ...
/blog/use-google-my-business-to-improve-your-sear...
This is an inspiring journey of  Laura Briggs who was in HR and who was frustrated and quit to start her own business. I first heard of Laura's story while reading a post on LinkedIn. It...
/blog/a-inspiring-small-business-that-is-getting-...
If you don't know where you are going, how are you ever going to get there? I do a lot of work with business owners around their true north, purpose or vision and only just yesterday I starte...
/blog/you-purpose-and-vision
With this uncertain environment small business are struggling to work out what to do next to grow their businesses. Is your  online small business at risk of going under? You need to tr...
/blog/is-your-business-at-risk-of-going-under-

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