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We are all about creating value for our clients. See how we now can assist you create affordable videos for your business for less than $300*   Book a video chat today This...
/blog/affordable-video-creation
Creating content is key to any marketing strategy these days but I still find that clients have an unrealistic expectation of what it actually costs to create content. It is not unsual to spend ...
/blog/how-much-does-it-cost-to-create-great-conte...
A while ago I interviewed Claudia Bowman about her passion about cheese and her business and her App The Cheese Monger and her business McIntosh & Bowman Cheesemongers. Her app has over...
/blog/a-small-business-that-has-gone-from-strengt...
Here are the latest stats you need to know from Google to benchmark how you are going with your digital marketing. Key takeaways: You should measure average click through rate of you...
/blog/google-ad-benchmarks-2019
When you start your business it is usually out of a passion or skillset. While some of us do a business plan, the focus on the mission or the why of our business is sometimes lost along the way....
/blog/your-why---developing-your-business-s-missi...
Instagram is a popular social media markeitng tool, especially for those businesses that have the opporunity to share beautiful images. With over 1 billion users it is something that small busine...
/blog/10-tips-to-market-better-with-instagram
Wotking within a 5 step process makes marketing easier to understand and implement. Linkedin has created a research paper that investigated with over 3700 b2b marketers across 9 industries what...
/blog/5-keys-of-marketing-growth
Today's consumers see no difference between online and offline channels—it’s all just shopping.  A new hybrid world of retail is emerging where the already blurred lines bet...
/blog/blurring-the-line-between-online-and-offlin...
Companies simply haven't caught up to the fact that marketing drives the sales motion. Three trends at the moment are influencing the customer journey are: self-reliant buyers, shift...
/blog/companies-simply-haven-t-caught-up-to-the-f...
Pippa developed her hobby into her full time business. Squeak Design really is an inspiring story and this video shows the power of story telling in developing your brand. Squeak is a fashion, ac...
/blog/power-of-storytelling
Your prospect list is probably one of the most important asset of your whole marketing. Building a list of customers can come in many shapes and forms from buying a list, cold calling and co...
/blog/how-to-build-a-list-of-ideal-customers
In the retail sector alone more than 40 well known brands in the US filed for bankruptcy in 2020. Others continue to struggle as droves of consumers. Pre Pandemic if you ordered groceries you cou...
/blog/have-you-lost-touch-with-your-customer-
What skills does a marketer need in 2021 to succeed. The CMO research highlights the key skills and behaviours. It is not a surprise to me that customer journey mapping and segmentation are at th...
/blog/what-does-a-marketer-need-to-succeed-in-2021
When you focus on enhancing the whole customer journey, you can deliver a more memorable experience for your customers, which leads to more repeat customers, better reviews, and even more new cus...
/blog/customer-lifecycle-of-an-ecommerce-business
What is a brand? A brand is a promise. If a brand is meaningful it is delivering on that promise through a set of value. It is more so today than ever before. Brands are taking sides based on the...
/blog/what-makes-a-brand-meaningful-in-2021-

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