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New Nielsen findings on digital content shows that You Tube's influence continues to grow. You Tube is 12 years old. I know hard to believe. Looking at the new social media landsca...
/blog/you-tube-update
CEO of Wholefoods, John Mackey new book Capitalism's moral code, he questions that the purpose of business is just to make money. He states that we should be thinking about business different...
/blog/what-s-your-mission-
I have used most of the SEO web audit tools now and I think I have the best one! Sick of not knowing what is working and what isn't. Let me do a web audit for you.   ...
/blog/the-best-web-audit-tool
Currently I am reading a number of books on customer centricity and the latest is Outside In from the forester researchers Kerry Bodine and Harley Manning. Their research has outlined that we ar...
/blog/is-your-customer-at-the-centre-of-your-busi...
Blogging is so important for small businesses! So why do you need to blog? 1.Search engines like information. Google is always looking for new information as well as content which e...
/blog/why-you-need-to-blog
Management of reviews is becoming increasingly important. I have found some great tools that can assist in the management, reporting and sharing of reviews.   1. Grade.Us 2. Fre...
/blog/tools-to-manage-reviews
Inbound marketing is a relatively new technique that makes it possible to utilize modern Internet technologies to generate new leads and drive sales. Read this Inbound Marketing Action Plan to...
/blog/inbound-marketing-strategy
  The major differentiator for entertainment industries is not the casual user , but the passionately engaged fan. Netflix is reportedly spending $6 billion, yes billion on content thi...
/blog/content-trends
The most successful marketers measure what they do and they know how the marketing activities are impacting the revenue. They not only get leads into the funnel, they  nurture them through ...
/blog/checklist-for-hiring-a-marketing-consultant
I have been putting together some content plans for clients and have 5 great tools I want to share. 1. MindMesiter Mind Map - Using this tool you can plan your strategy, distribution, productio...
/blog/5-must-have-content-tools
Here is a podcast with Lars Birkholm Peterson is one of the co-authors of Connect - How to use Data and Experience Marketing to Create Lifetime Customers. I interview Lars about the Custome...
/blog/customer-centric-thought-leaders

This short skit from Utopia makes light of the process some businesses find themselves in with design.  You brand is not your logo but it can become a short cut to mean something to ...
/blog/your-logo
A recent study found that the attention span of the average consumer has dropped from 12 seconds in 2000 to just 8 seconds today. Within 8 seconds we must now deliver the sort of...
/blog/you-now-have-8-seconds
A value proposition, is a statement that succinctly outlines how your business, product or service is different from that of your competition and the value it creates for your ideal customer. It id...
/blog/how-to-write-a-value-proposition
How are you listening? Being a customer centric company is critical to being relevant. Today the customer is in the driver seat and the biggest threat is becoming irrelevant. We all have the...
/blog/how-are-you-listening-to-your-customers

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