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Today artificial intelligence (AI) is transforming how businesses operate, from predictive analytics to chatbots. But while AI can enhance efficiency and personalisation, it’s the human touch—t...
/blog/the-role-of-customer-centricity-in-an-ai-dr...
Empowering Small Businesses: The Best Marketing Tools for 2024As a marketing consultant, my goal has always been to simplify the overwhelming world of digital marketing for small businesses. I unde...
/blog/helping-small-businesses-thrive-with-smarte...
Creating fresh and engaging blog content regularly can be challenging, especially when you hit writer’s block. Luckily, there are fantastic tools designed to help you find blog topics that resona...
/blog/10-top-content-blog-tools
In an era dominated by social media and instant messaging, it might be tempting for small businesses to downplay the importance of email marketing. However, as a marketing expert, I firmly believe ...
/blog/why-small-businesses-should-still-be-doing-...
Building a content strategy tailored to your audience’s buying journey can drive engagement and conversions. However, to maximize the impact of your content, integrating both on-page and off-page...
/blog/mapping-content-to-the-buyer-s-journey--a-g...
Running a small business is hard enough without the overwhelming pressure of figuring out marketing strategies on your own. You know marketing is essential for growth, but where do you even start? ...
/blog/ake-control-of-your-marketing-with-our-done...
 In the vibrant city of Melbourne,  small businesses are thriving and competition is fierce. In today's digital age, it's more important than ever for small businesses to have effective mar...
/blog/unlocking-the-secrets-of-small-business-mar...
Avoiding the Pitfalls: The Importance of a Solid Marketing Strategy Before Tactical Executionn the dynamic world of digital marketing, it’s easy for small businesses to get caught up in the allur...
/blog/a-marketing-strategy-matters
In this short vdeo, Neil Patel Digital and his team walk you through how to set up GA 4 for your website. When July 1st comes this year, the data will be gone!!! You need to get ready because Go...
/blog/move-your-google-analytics-to-ga4
First things first – what exactly is a marketing dashboard? A marketing dashboard is an interactive tool used to track the performance of various activities in your business, such as website visi...
/blog/how-to-create-a-marketing-dashboard-to-driv...
Businesses of all sizes are turning to social media marketing consultants to develop and execute strategies to help them reach their target audiences. As the use of social media continues to grow, ...
/blog/everything-you-need-to-know-about-social-me...
Introduction
You've probably heard the term "website platform" before. But what exactly does it mean? A website platform is a software that allows you to build, host and manage your w...
/blog/what-platform-should-you-build-your-website...
Are your email open rates bad? If you are not getting an excellent response to your email, then you are not alone. According to the Marketing Sherpa survey, people are getting too many emails tha...
/blog/why-people-don-t-read-your-emails
Marketing retainers are agreements between clients and marketing agencies or professionals to provide ongoing marketing services for a fixed monthly fee. These retainers are commonly used to ensure...
/blog/what-are-the-different-types-of-marketing-r...
Conducting a brand audit is a great way to discover why some things in your business are doing well while others are not. It’s also used to pinpoint the strengths and weaknesses of a brand.&n...
/blog/how-to-conduct-a-brand-audit

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