Our vision is to get businesses back to feeling, seeing, and listening by empathising with their customers and employees. Through empathy and insight, we create better relationships based on trust and value.
So, why are we unique? When it all boils down to it, I think we care more than others about marketing and getting it right for you. Let's face it: there are many marketing consultants and agencies out there, and most will follow similar marketing philosophies and practices, so why choose one over the other? A big part is in how we do it. We want the whole process to be fun, educational and, most importantly, to work. Through MacInnis Marketing's Customer-Centric Approach, create a customer-centred mindset so that companies can use empathy to make better business decisions. I want to be recognised as the leader in creating this movement.
Our purpose is to build companies that move towards humanising service. A customer-centric company is a mindset. It puts the customer at the centre of all your decisions. You are constantly aware of their needs and choose business decisions based on what is right for them. This is balanced with the needs of your employees who create the human service and put their energy into creating delightful touch points that make a human-empathic journey with your brand. Personality: Fun, creative, easy going, young at heart, social, caring, supportive, thoughtful, analytical, strategic, big picture thinker, honest, giving, inspiring, dependable, responsible, accurate, exploratory.
To create a customer-centric mindset so that organisations can use empathy to make better business decisions. We provide practical and affordable marketing strategies that generate ideal leads for our small business clients. We want you to love us and find us irreplaceable. We strive to provide the insight, marketing genius and value that makes us the stand-out choice for you as a small business. We achieve this by consistently demonstrating our commitment to our values: Our Values.